Success Cases

Repositioning a Truck Wreck Repair Company in a Competitive Market

How Mark3ting Helped to Increase Profitability Margins

When the owners of a truck wreck repair company felt there was too much competition in their market segment, they reached out to Mark3ting for help. 

We undertook an exhaustive analysis of their position in the market, studied their competitors and industry trends, and designed a marketing strategy to reposition them and take advantage of their extensive knowledge of the truck repair industry. 

Mark3ting recommended they do a SWOT analysis and define a customer persona to identify the new profile they wanted to focus on.

Repositioning in a Competitive Market

We then ran the data analysis, studied their competition and industry trends for the next 5 years, designed a marketing strategy for the next 12 months, and issued recommendations. Our most relevant observation was to advertise to a very clear target market, generate organic content on their social networks and make adjustments to their website. We also recommended running a couple of PPC campaigns on social media and through Google Ads.

Now that our work is complete, the company is running two permanent campaigns to reposition itself in the market. Every day they receive calls from prospects and requests for repair work quotes from this new market segment – proof that our strategies have been successful in increasing profitability margins for this client!

Repositioning in a Competitive Market strategy
What Makes Mark3ting Different?

At Mark3ting, we believe success is only achieved when we are able to combine strategic insights with creative solutions tailored to each client’s needs. 

Our team of experienced professionals can analyze your company’s current situation and come up with an effective marketing strategy that will help you increase your profits without compromising your values or integrity as an organization. 

Additionally, our experts will provide you with valuable data-driven insights into your competition and industry trends so that you can stay ahead of the game!

We are proud of our track record helping companies like yours become more competitive while remaining true to themselves – contact us today to see how we can help you achieve similar results! 

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At Mark3ting our mission is to provide customized, highly specialized services that drive the progressive growth of your business. Whether you need a trusted partner to guide your ongoing marketing strategy or a team of experts to provide strategic support, we are here to help.


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